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The label question?
Definitely influenced
Not influence at all
Not bothered
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Current Version
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1.0.7
Latest Version
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mi-vine(m) Polls
Participate in our monthly polls, give your opinion by casting your vote, or send us an email with your comments to info at(@) mivinem.co.za
The label question?
The label of a wine bottle seems to be like the cover of a book, the better it looks the more intriguing it is as to whether it would be as good as the wine. When being indecisive as to which wine to buy, a well designed label might determine which bottle you as a consumer would purchase.

Does a wine label have a determining factor as to whether you would buy that specific bottle of wine? Is it really an element of the wine purchasing decision? Or is it only a clever marketing strategy used by the winery to get consumers to buy their wine? Would an elegant label determine the class and sophistication of the wine?
Poll Results
Indicator Votes Score
Definitely influenced
The wine label definitely has an influence on whether I would buy a particular bottle of wine.
15 48%
Not influence at all
I buy wine for what it is, the label makes no difference to me and has no influence on my purchasing decision.
10 32%
Not bothered
I buy the wine I want and I am not bothered by anything else.
5 16%
31
Historic Polls
The label question?
The taste question
The organic question?
The festival question?
The book question?
The gift question?
The colour question?
Why do you buy wine?
The purchase question?
The closure question?
Have a question you want to ask, send detailed poll information to info at(@) mivinem.co.za

(Subject to management approval).
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BLUEtub Design and Production would like to thank and acknowledge the following individuals and companies for their individual roles, passionate dedication and contribution to mi-vine(m): Tinus de Beer, Neil de Beer, Werner Smit, Philip Heydenreich, Geozel Linden, Candice Malan, Ane van Rooyen and Wilmari Meyer.

SOURCES: WINE Magazine South Africa, The Sotheby's WINE Encyclopedia, John Platter South African WINES, SA Wine Industry Directory and Individual WINE Producer marketing and reference material.
All company and product names, logos, marketing and reference material mentioned or contained on this website may be trademarks of their respective companies and are hereby acknowledged.

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